Mr Adams' hunger for food is an example of

Here are the answers to the questions from the image:

Question 13: The question refers to "III" which is not provided in the visible context. Therefore, this question cannot be answered accurately.

Question 14: The question refers to "II" which is not provided in the visible context. Therefore, this question cannot be answered accurately.

Question 15: An entry mode that allows a biscuit producer in Ghana to establish another production plant in Nigeria is

• C. direct investment
  • Direct investment involves establishing foreign business operations, such as a production plant, in another country.

Question 16: Mr Adams' hunger for food is an example of

• A. a need
  • A need is a basic requirement for survival, such as food, water, and shelter. Hunger is a physiological need.

Question 17: A benefit Mr Adams would derive from patronizing Kemi is

• C. convenient shopping
  • Ordering from an online food vendor like Kemi offers convenience by allowing customers to get food without leaving their location.

Question 18: Which element of merchandising is involved when Adu, a retail shop employee, wraps and provides cushioning for a piece of cutlassware purchased by Hannah?

• B. Packaging
  • Packaging involves protecting, containing, and presenting a product. Wrapping and cushioning are part of the packaging function to ensure the product's safety and presentation.

Question 19: What factor often influenced a company's choice of distribution channel in Nigeria when Adu, a retail shop employee, wraps and provides cushioning for a piece of cutlassware purchased by Hannah?

• B. cordial relationship
  • This question is ambiguously phrased as the options do not directly relate to "choice of distribution channel." However, if interpreted as a factor influencing the company's decision to provide such service (wrapping and cushioning) in a retail setting, it is often done to foster a cordial relationship with customers and enhance their satisfaction.

Question 20: The type of sales promotion associated with the first recommendation is (First recommendation: "offer new customers small products to try")

• D. price-off
  • Offering small products to try, especially if free or at a reduced price, can be considered a form of price-off, as it reduces the effective cost for the customer to experience the product. This is often referred to as sampling, but "price-off" is the closest option provided.

Question 21: The type of sales promotion associated with the second recommendation is (Second recommendation: "run a limited-time promotion with huge discounts")

• B. flash sales
  • A flash sale is a specific type of limited-time promotion offering significant discounts, which perfectly matches the description.

Question 22: When Odogwu sells to food restaurants, he is operating in

• D. producer market
  • Restaurants buy vegetables to use as ingredients in producing meals, making them part of the producer market, where businesses purchase goods to create other goods or services.

Question 23: The goods purchased from Odogwu by Tafada is classified as

• C. convenience goods
  • Vegetables purchased for personal use are typically convenience goods because they are bought frequently, immediately, and with minimal comparison and buying effort.

Question 24: One factor that would influence the choice of transportation mode, Odogwu would use for his goods is

• B. nature of the product
  • The nature of the product, especially its perishability (like vegetables), significantly influences the choice of transportation mode to ensure timely delivery and prevent spoilage.

Question 25: Which factor influenced the company's choice of distribution channel in The Gambia is

• B. market characteristics
  • According to the text, in The Gambia, the company uses a direct channel "because retail firms do so," indicating that the prevailing practices or structure of the market characteristics influence this decision.

Question 26: The factor that influenced the company's channel choice decision in The Gambia is

• C. government regulations
  • Assuming this question refers to Nigeria (as Q25 covered The Gambia and this question is identical), the text states that in Nigeria, distribution is via independent marketers "because the law mandates them to do so." This points to government regulations.

Question 27: The cost price of a product is N 100 and the margin is N 25. What is the selling price of the product? Step 1: Identify the given values. Cost Price (CP) = N 100 Margin = N 25

Step 2: Calculate the Selling Price (SP) using the formula: $Selling Price = Cost Price + Margin$ $SP = N 100 + N 25$ $SP = N 125$ The selling price of the product is N 125.

Question 28: The cost price of a product is N 100 and the margin is N 25. What is the selling price of the product? Step 1: Identify the given values. Cost Price (CP) = N 100 Margin = N 25

Step 2: Calculate the Selling Price (SP) using the formula: $Selling Price = Cost Price + Margin$ $SP = N 100 + N 25$ $SP = N 125$ The selling price of the product is N 125.

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