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3. SWOT ANALYSIS
3.1 How can the chosen business overcome the identified weaknesses? (Three facts)
- Weaknesses (list from PAT 1)
- Limited marketing budget
- Lack of specialized skills in the team
- Inefficient operational processes
- How to overcome identified weaknesses
- Utilize cost-effective digital marketing strategies like social media and email campaigns.
- Invest in employee training and development programs or consider outsourcing specific tasks.
- Implement new technology or streamline workflows to enhance overall operational efficiency.
3.2 How can the chosen business limit or act pro-actively towards the identified threats? (Three facts)
- Threats (list from PAT 1)
- Intense competition from larger businesses
- Economic downturn affecting consumer spending
- Rapid technological changes making current offerings obsolete
- How to act pro-actively or limit identified threats
- Differentiate products/services, focus on niche markets, and build strong customer loyalty.
- Diversify revenue streams, reduce operational costs, and offer flexible payment options to customers.
- Continuously monitor industry trends, invest in research and development, and adapt product development cycles.
4. THREE MAJOR CHALLENGES EXPERIENCED WITH EMPLOYEES
Which recommendation would you make to your chosen business in how to overcome these challenges?
- Major challenges (List from PAT 1)
- High employee turnover
- Low employee morale and engagement
- Skills gap among employees
- How to overcome identified challenges
- Improve compensation and benefits packages, foster a positive work culture, and offer clear career advancement opportunities.
- Implement recognition programs, encourage open communication channels, and involve employees in decision-making processes.
- Provide regular training sessions, establish mentorship programs, and offer cross-training opportunities to upskill the workforce.
FEEDBACK ON SOCIAL RESPONSIBILITY
What else can this chosen business do to become more involved in the communities they serve? Provide them with three more possibilities.
- Possibility 1: Partner with local charities or non-profit organizations to support community initiatives through donations or volunteer work.
- Possibility 2: Implement environmentally sustainable practices within the business, such as reducing waste, conserving energy, or using eco-friendly materials.
- Possibility 3: Offer internships, apprenticeships, or job training programs specifically for disadvantaged youth or unemployed individuals in the community.
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