What are the practical applications of professional flyer design rules for a video editing mentorship?

The amateur approach involves using generic elements like a random stock image of someone smiling at a laptop, a background without context, and too many unrelated icons.

The professional approach focuses on asking "What visually communicates Video Editing Instantly?" and then using specific, relevant visual cues such as a camera icon, a timeline interface screenshot, before and after frame splits, film strip overlays, and user interfaces of editing software like Adobe Premiere Pro.