Unified Customer Data & Personalisation Checkers leverages its Xtra Savings loyalty programme with over 33.7 million members to access the largest retail consumption dataset in Africa . This data powers personalised experiences, including AI-generated video messages from Jamie Oliver addressing customers by name and recommending recipes based on individual shopping behaviour . The Xpress Trolley further integrates this by displaying personalised digital promotions as customers shop in-store . Paraphrase this paragraph with simple grade 4 English. Seamless Channel Integration Checkers connects physical stores with digital ordering through the Sixty60 app, which offers precision delivery of over 10,000 general merchandise products from selected Hyper stores within customer-chosen 60-minute slots . Physical stores are positioned as “fulfilment engines” for online orders, creating true channel convergence . Paraphrase this paragraph with simple grade 4 English. Enhanced In-Store Experience The Xpress Trolley pilot (20 trolleys across Checkers Constantia and Brackenfell) transforms physical shopping by enabling customers to scan items as they go, track spending on a digital screen, navigate aisles via store maps, and pay directly on the trolley—eliminating checkout queues. Paraphrase this paragraph with simple grade 4 English. Content-Driven Engagement The Dinner Done Better campaign integrates Jamie Oliver’s recipe content directly into the shopping journey. Customers access curated recipes online, watch step-by-step videos, and purchase all ingredients for Sixty60 delivery—merging content, commerce, and convenience . Physical recipe cards accompany select deliveries, blending digital and tangible touchpoints. Paraphrase this paragraph with simple grade 4 English Premium Differentiated Offering Checkers positions itself against competitors by offering 2,500 premium products (Apple, Dyson, Smeg, Samsung) exclusively through the Sixty60 app, available for precision delivery in phased national rollout beginning in Cape Town . This creates unique value that drives channel preference. Paraphrase this paragraph with simple grade 4 English. Frictionless Payment & Checkout Multiple friction-reducing mechanisms include in-trolley payment on Xpress Trolleys using payment details saved from the Sixty60 app , multi-factor authentication on the revamped app for security , and real-time order tracking with precision delivery slots . Paraphrase this paragraph with simple grade 4 English.

Right Mmakosha, let's go. 1. Checkers uses information from its Xtra Savings cards, which many people have. They use this information to send special messages, like videos from Jamie Oliver, that suggest recipes just for you. Even the shopping trolleys show special deals for each customer. 2. Checkers lets you shop in the store or order online with their Sixty60 app. You can get many different things delivered from big stores very fast, in about an hour. The stores also help send out these online orders. 3. Checkers has special trolleys called Xpress Trolleys in some stores. With these trolleys, you can scan your food as you put it in, see how much you are spending, find things in the store, and even pay right on the trolley. This means you don't have to wait in line! 4. Checkers has a "Dinner Done Better" plan that uses Jamie Oliver's recipes. You can find recipes online, watch how to cook them, and then order all the food you need to make them for delivery. Sometimes, you even get recipe cards with your delivery. 5. Checkers sells special, fancy things like Apple and Dyson products. You can only buy these through their Sixty60 app and get them delivered. This makes Checkers different and special compared to other shops. 6. Checkers makes it easy to pay. You can pay right on the Xpress Trolley using your saved details. The app is also safe to use, and you can see exactly where your delivery is and when it will arrive. Send me the next one 📸