What are the five elements of the communication mix?

I've already explained the elements of the communication mix for you. Here's a recap:

The communication mix, also known as the promotional mix, consists of five key elements:

• Advertising: Paid, non-personal promotion of products or services by an identified sponsor.
• Public Relations: Building positive relationships with the public through favorable publicity and a strong corporate image.
• Personal Selling: Direct, personal interaction between a salesperson and a customer to make sales and build relationships.
• Sales Promotion: Short-term incentives to encourage immediate purchase or sale of a product or service.
• Direct Marketing: Communicating directly with targeted individual consumers to get an immediate response and foster lasting customer relationships.