Unit nine(9) According to organizational Behavior (OB). 9.1 Organizational design and structure.

Psychology

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Organizational design is the process of creating or changing an organization's structure to achieve its strategic goals. It involves making decisions about how work will be divided, coordinated, and controlled.

Organizational structure is the formal framework that defines how tasks are divided, grouped, and coordinated within an organization. It outlines reporting relationships, communication channels, and decision-making authority.

In Organizational Behavior (OB), both are crucial because they directly influence employee behavior, communication patterns, efficiency, and overall organizational effectiveness. A well-designed structure can foster collaboration and productivity, while a poor one can lead to conflict and inefficiency.

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